ideal-customer-profile

Files (2)

• SKILL.md
• contract.md · references/

SKILL.md (first lines)

# Ideal customer profile

Satisfy a `customer_understanding` responsibility by producing `ideal_customer_profile`.

## Inputs

Require a product/service, market or segment scope, evidence/currentness window, and an inventory of available customer evidence. Valuable evidence includes retention/cohort, usage, churn, win-loss, revenue/LTV, CAC, time-to-value, PMF survey, interviews, NPS/CSAT, support, and buying-process evidence.

## Procedure

1. Read [references/contract.md](references/contract.md).
2. Bind the segment and evidence window before interpreting customer fit.
3. Inventory available evidence and separate direct observations from derived values, agent inference, hypotheses, and unresolved claims.
4. Identify high-value patterns only from supplied evidence; otherwise retain them as hypotheses.
5. Describe company/person/decision profile, behaviors, Jobs to Be Done, needs/pains, ideal-of-ideal indicators, and disqualifiers at the evidence strength actually supported.
6. Distinguish buyer, champion, and user roles only when evidence warrants them; do not invent titles, committees, budgets, or purchase processes.
7. Treat LTV, churn, CAC, time-to-value, NPS, revenue, deal size, willingness-to-pay, purchase cycle, and product-usage statistics as observed only with durable evidence.
8. Preserve material contradictions and segment ambiguity as unresolved questions rather than forcing a single ideal profile.
9. Derive GTM implications as proposed recommendations, not externally validated channel, message, qualification, or sales-policy truth.
10. Stop when remaining uncertainty would not change the bounded decision, or when required evidence is unavailable/outside authority.
11. Return `ideal_customer_profile` and control.

## Boundary

`ICP hypothesis != validated segment`, `high-value pattern != causal explanation`, `disqualifier recommendation != sales policy`, `GTM implication != external execution authority`, and `artifact valid != customer fit established`.

From ThorStarlord/sensemaking-skills, MIT.

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