seo-content-writer

Files (5)

• origin.json · .clawhub/
• SKILL.md
• _meta.json
• content-structure-templates.md · references/
• title-formulas.md · references/

SKILL.md (first lines)

# SEO Content Writer


> **[SEO & GEO Skills Library](https://skills.sh/aaron-he-zhu/seo-geo-claude-skills)** · 20 skills for SEO + GEO · Install all: `npx skills add aaron-he-zhu/seo-geo-claude-skills`

<details>
<summary>Browse all 20 skills</summary>

**Research** · [keyword-research](../../research/keyword-research/) · [competitor-analysis](../../research/competitor-analysis/) · [serp-analysis](../../research/serp-analysis/) · [content-gap-analysis](../../research/content-gap-analysis/)

**Build** · **seo-content-writer** · [geo-content-optimizer](../geo-content-optimizer/) · [meta-tags-optimizer](../meta-tags-optimizer/) · [schema-markup-generator](../schema-markup-generator/)

**Optimize** · [on-page-seo-auditor](../../optimize/on-page-seo-auditor/) · [technical-seo-checker](../../optimize/technical-seo-checker/) · [internal-linking-optimizer](../../optimize/internal-linking-optimizer/) · [content-refresher](../../optimize/content-refresher/)

**Monitor** · [rank-tracker](../../monitor/rank-tracker/) · [backlink-analyzer](../../monitor/backlink-analyzer/) · [performance-reporter](../../monitor/performance-reporter/) · [alert-manager](../../monitor/alert-manager/)

**Cross-cutting** · [content-quality-auditor](../../cross-cutting/content-quality-auditor/) · [domain-authority-auditor](../../cross-cutting/domain-authority-auditor/) · [entity-optimizer](../../cross-cutting/entity-optimizer/) · [memory-management](../../cross-cutting/memory-management/)

</details>

This skill creates search-engine-optimized content that ranks well while providing genuine value to readers. It applies proven SEO copywriting techniques, proper keyword integration, and optimal content structure.

## When to Use This Skill

- Writing blog posts targeting specific keywords
- Creating landing pages optimized for search
- Developing pillar content for topic clusters
- Writing product descriptions for e-commerce
- Creating service pages for local SEO
- Producing how-to guides and tutorials
- Writing comparison and review articles

## What This Skill Does

1. **Keyword Integration**: Naturally incorporates target and related keywords
2. **Structure Optimization**: Creates scannable, well-organized content
3. **Title & Meta Creation**: Writes compelling, click-worthy titles
4. **Header Optimization**: Uses strategic H1-H6 hierarchy
5. **Internal Linking**: Suggests relevant internal link opportunities
6. **Readability Enhancement**: Ensures content is accessible and engaging
7. **Featured Snippet Optimization**: Formats for SERP feature opportunities

## How to Use

### Basic Content Creation

```
Write an SEO-optimized article about [topic] targeting the keyword [keyword]
```

```
Create a blog post for [topic] with these keywords: [keyword list]
```

### With Specific Requirements

```
Write a 2,000-word guide about [topic] targeting [keyword],
include FAQ section for featured snippets
```

### Content Briefs

```
Here's my content brief: [brief]. Write SEO-optimized content following this outline.
```

## Data Sources

> See [CONNECTORS.md](../../CONNECTORS.md) for tool category placeholders.

**With ~~SEO tool + ~~search console connected:**
Automatically pull keyword metrics (search volume, difficulty, CPC), competitor content analysis (top-ranking pages, content length, common topics), SERP features (featured snippets, PAA questions), and keyword opportunities (related keywords, question-based queries).

**With manual data only:**
Ask the user to provide:
1. Target primary keyword and 3-5 secondary keywords
2. Target audience and search intent (informational/commercial/transactional)
3. Target word count and desired tone
4. Any competitor URLs or content examples to reference

Proceed with the full workflow using provided data. Note in the output which metrics are from automated collection vs. user-provided data.

## Instructions

When a user requests SEO content:

1. **Gather Requirements**

   Confirm or ask for:
   
   ```markdown
   ### Content Requirements
   
   **Primary Keyword**: [main keyword]
   **Secondary Keywords**: [2-5 related keywords]
   **Target Word Count**: [length]
   **Content Type**: [blog/guide/landing page/etc.]
   **Target Audience**: [who is this for]
   **Search Intent**: [informational/commercial/transactional]
   **Tone**: [professional/casual/technical/friendly]
   **CTA Goal**: [what action should readers take]
   **Competitor URLs**: [top ranking content to beat]
   ```

2. **Load CORE-EEAT Quality Constraints**

   Before writing, load content quality standards from the [CORE-EEAT Benchmark](../../references/core-eeat-benchmark.md):

   ```markdown
   ### CORE-EEAT Pre-Write Checklist

   **Content Type**: [identified from requirements above]
   **Loaded Constraints** (high-weight items for this content type):

   Apply these standards while writing:

   | ID | Standard | How to Apply |
   |----|----------|-------------|

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