keynote

Files (3)

• SKILL.md
• cover.jpg
• openfilm.json

SKILL.md (first lines)

# Keynote

Make the launch film this product deserves: the real product on stage, each moment making one claim and showing the
proof, so the viewer leaves knowing what it is and wanting it. Surprise us; the expected version is not the goal.

## What has to be true

- **The real product.** Its own screens, words, name and logo, from the person or captured from the live product; never
  a redrawn interface. Where a screen must be simpler, crop and zoom into the real one.
- **Every claim true.** What is shown has shipped, or is said to be coming; numbers, comparisons, customers, prices and
  dates come from the person or the product's own pages, never made up. A demo sped up or put together says so.
- **One claim at a time**, with its proof on screen, readable at the size it will be watched.
- **It holds up next to the best launch films you know.** Watch the whole film as a viewer would, and keep refining
  until it does. If it could launch another product, it is not done yet.
- **It stays editable**: the person can change any word later.

## What you have

Anything you can make pictures and motion with: the web platform and any library on it, Blender or any renderer whose
output becomes a clip, any font whose license allows it, music and sound from `npx openfilm get`, your own built-in
tools, and services the person has keys for. OpenFilm's own rules still hold: the picture at t depends on t alone, a
page has no sound, and what you render elsewhere enters as a clip under `assets/` with the script that made it. Ask
before downloading anything large onto the person's computer.

## With the person

What they ask for comes before anything here. The product (its address, screenshots or recordings, its logo), what is
new, and where the film will be shown. A fact you do not have is a question, or left out. When done, tell them in a few
lines what you made, where every claim came from, and what of theirs would make it better.

From openfilm/openfilm, MIT.

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