Skip to content
Agentmart
Submit a tool

marketing-automation-analysis

Answer marketing automation questions using Fivetran-synced data via BigQuery, Snowflake, or Databricks.

Skill by fivetran

IndexedNOASSERTION★ 24
Write a review

Install

Works with Claude Code, Claude apps, Codex, Cursor, Gemini CLI, GitHub Copilot, VS Code, OpenCode, Goose, Windsurf. Read the repository before you give any tool access to your data.

npx agentmarket install skill/fivetran-marketing-automation-analysis

Asks which of your tools to add it to (Claude Code, Codex, Cursor, VS Code, Windsurf, Gemini CLI, Claude Desktop) and shows the change first. See https://agentmart.dev/cli.

Get the weekly diff

The weekly diff: one email a week with new agent tools, notable updates and grade changes, plus security alerts for tools you follow. Double opt-in, one-click unsubscribe.

We use your email only for this newsletter. Privacy

About

Answer marketing automation questions using Fivetran-synced data via BigQuery, Snowflake, or Databricks. Today supports Marketo via the fivetran/marketo dbt package; designed to extend to HubSpot Marketing, Pardot, Iterable, Braze, etc. as additional connector options. Analyzes funnel velocity (MQL/SAL/SQL transitions), nurture stream performance, email engagement (sends/opens/clicks/unsubscribes), campaign and program performance, lead source attribution, and lead engagement scoring using marketo__leads, marketo__lead_history, marketo__email_sends, marketo__campaigns, marketo__programs, and marketo__email_templates. Use when someone asks about lead funnel, MQL/SAL/SQL transitions, nurture performance, email engagement rates, campaign performance, lead source quality, or any marketing- automation metric. Trigger on: "funnel velocity", "MQL", "SAL", "SQL", "lead funnel", "nurture", "email open rate", "email click rate", "unsubscribe rate", "bounce rate", "campaign performance", "lead source", "attribution", "lead score", "engagement score", "trial conversion", "days to convert", "Marketo", "marketing automation".

Use cases: backend, data, marketing, sales

Reviews

Write a review

No reviews yet. Installed it? Reviews come from verified installers only. How reviews work

Permissions

What this skill can do and what it asks for, from its SKILL.md and code. Checked Oct 25, 2026.

Tools
No tools found
Secrets
None asked for
Install scripts
None found
Runs as
Python package

Network hosts it talks to 7

  • api.fivetran.com · found in code
  • cdn.jsdelivr.net · found in code
  • cloud.google.com · found in code
  • codeload.github.com · found in install command
  • docs.databricks.com · found in code
  • docs.snowflake.com · found in code
  • fivetran.com · found in code

Files it touches

  • ~/.claude/skills/marketing-automation-analysis
  • /Library/Keychains/System.keychain
  • /tmp/dashboard.html
  • Your home directory (~)
  • ~/.databrickscfg
  • ~/.fivetran/auth-state

Tools it pre-approves 7

From allowed-tools in SKILL.md: the agent may use these without asking you each time.

  • bash(bq,
  • gcloud,
  • snow,
  • snowsql,
  • databricks,
  • open,
  • python3)

What's inside

Skill name
marketing-automation-analysis
Description
Answer marketing automation questions using Fivetran-synced data via BigQuery, Snowflake, or Databricks. Today supports Marketo via the fivetran/marketo dbt package; designed to extend to HubSpot Marketing, Pardot, Iterable, Braze, etc. as additional connector options. Analyzes funnel velocity (MQL/SAL/SQL transitions), nurture stream performance, email engagement (sends/opens/clicks/unsubscribes), campaign and program performance, lead source attribution, and lead engagement scoring using marketo__leads, marketo__lead_history, marketo__email_sends, marketo__campaigns, marketo__programs, and marketo__email_templates. Use when someone asks about lead funnel, MQL/SAL/SQL transitions, nurture performance, email engagement rates, campaign performance, lead source quality, or any marketing- automation metric. Trigger on: "funnel velocity", "MQL", "SAL", "SQL", "lead funnel", "nurture", "email open rate", "email click rate", "unsubscribe rate", "bounce rate", "campaign performance", "lead source", "attribution", "lead score", "engagement score", "trial conversion", "days to convert", "Marketo", "marketing automation".
License
NOASSERTION
Allowed tools
bash(bq,, gcloud,, snow,, snowsql,, databricks,, open,, python3)
Metadata
owner: abdul.ghaffar@fivetran.com · plugin: marketing-automation-analysis · short-description: Funnel velocity, nurture, and email engagement analysis for Marketo (and other marketing automation tools)
Instructions
983 lines in SKILL.md · view on GitHub

Before installing

  • Ships executable scripts

Agent Skills spec issues

  • description: longer than 1024 characters
  • body: 983 lines (spec recommends under 500)

Files (8)

  • SKILL.md
  • asa.py
  • asa.sh
  • dashboard-schema.md
  • generate-dashboard.py
  • raw-schema.md
  • readiness.json
  • warehouse-discovery.md

The license isn't open source, so the instructions aren't shown here. Read SKILL.md on GitHub

More from fivetran/skills

Signals

Stars
24
Forks
1
Open issues
0
Last commit (this folder)
Oct 15, 2026 (13 days ago)

From GitHub (fetched Oct 24, 2026).

Details

License
NOASSERTION
Repository
github.com/fivetran/skills
First seen
Oct 24, 2026
Last checked
Oct 24, 2026
Source
GitHubgithub-graphql

Same skill elsewhere

Copies of this SKILL.md published by others; search shows only one of them.

More from fivetran

Cite this page

marketing-automation-analysis skill. Agent Mart. https://agentmart.dev/skills/fivetran-marketing-automation-analysis (last updated 2026-10-24)