Marketing

Generative Engine Optimization (GEO) — make content rank in AI search answers from ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.

Plan, validate, and safely publish Google Ads assets, including sitelinks, callouts, structured snippets, image assets, and Performance Max asset briefs.

Google Ads account audit and business context setup.

Generate and A/B test Google Ads copy.

Score and diagnose Google Ads landing pages.

International / multilingual SEO audit focused on hreflang correctness: missing or broken return tags, wrong language/region codes, missing x-default…

Discover, analyze, and prioritize keywords for SEO and GEO content strategies from a seed keyword or niche.

Local SEO and Google Business Profile audit: diagnose why a business isn't ranking in the local pack / map results and produce a fix plan.

Meta Ads (Facebook + Instagram) account audit and business context setup.

Create evidence-based Meta ad creative briefs, copy angles, and testable asset concepts for Facebook and Instagram.

Optimize title tags, meta descriptions, Open Graph, and Twitter cards for maximum click-through rate.

Coordinate safe, evidence-based paid-media work across Google Ads, Meta Ads, X Ads, LinkedIn Ads, Reddit Ads, TikTok Ads, Amazon, and ChatGPT Ads.

Explain NotFair's paid-ads skills, installation, platform boundaries, account connections, and current product capabilities.

Discover, connect, and verify NotFair paid-ad integrations and their actual capabilities.

Plan and prepare a new paid-media campaign or cross-channel test before it can spend.

Audit, diagnose, plan, and safely operate connected LinkedIn Ads accounts through the NotFair MCP, with an export-based fallback.

Connect NotFair paid-ad accounts and establish reusable campaign context.

Audit, diagnose, and safely operate connected TikTok Ads accounts through the NotFair MCP.

Query and operate connected Google Search Console properties through NotFair MCP.

SEO drift monitoring — snapshot a site's SEO state and detect regressions over time.

Connect a CMS to notfair SEO tools.

XML sitemap audit — find and fix the sitemap problems that quietly waste crawl budget and slow indexing.

Search Experience Optimization (SXO), the bridge between SEO and UX/CRO.

Run a nub Rust build, clippy gate, test suite, or ad-hoc fixture script on an ephemeral Google Cloud spot VM instead of the dev Mac.