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Google Ads

MCP server for Google Ads — 22 tools for spend diagnosis, impression share, and asset performance.

Connector by ZLeventer · GitHub account verified by the MCP Registry

IndexedMITLocal (stdio)★ 1
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Install

Works with Claude Code, Codex, VS Code, Cursor, Windsurf, Claude Desktop. Read the repository before you give any tool access to your data.

npx agentmarket install connector/zleventer-google-ads-mcp

Asks which of your tools to add it to (Claude Code, Codex, Cursor, VS Code, Windsurf, Gemini CLI, Claude Desktop) and shows the change first. See https://agentmart.dev/cli.

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About

MCP server for Google Ads — 22 tools for spend diagnosis, impression share, and asset performance.

Reviews

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Permissions

What this server can do and what it asks for, from its tool list and install config. Checked Oct 25, 2026.

Tools
9 read · 3 write · 0 delete · 10 not yet classified
Secrets
4 (API keys, tokens or passwords)
Install scripts
Not scanned yet
Runs as
Node.js package

Tools by what they do 22

Read from the source code; the running server may list different tools.

Read 9 · Look things up without changing anything.

  • gads_account_info
  • gads_list_accounts
  • gads_list_assets
  • gads_list_audiences
  • gads_list_budgets
  • gads_list_campaigns
  • gads_list_conversion_actions
  • gads_list_rsas
  • gads_search_terms_report

Write 3 · Create, change, send or run things.

  • gads_device_performance
  • gads_impression_share
  • gads_run_gaql

Not yet classified 10 · We could not tell from the name and description.

  • gads_ad_group_performance
  • gads_auction_insights
  • gads_budget_pacing
  • gads_campaign_assets
  • gads_campaign_audience_targeting
  • gads_campaign_performance
  • gads_conversions_by_campaign
  • gads_geo_performance
  • gads_keyword_performance
  • gads_rsa_asset_performance

Secrets and settings it asks for

Secrets: values you paste in that let it act as you.

  • GOOGLE_ADS_CLIENT_ID
  • GOOGLE_ADS_CLIENT_SECRET
  • GOOGLE_ADS_DEVELOPER_TOKEN
  • GOOGLE_ADS_REFRESH_TOKEN

Other settings (environment variables or headers).

  • GOOGLE_ADS_CUSTOMER_ID
  • GOOGLE_ADS_LOGIN_CUSTOMER_ID

Tools (22)

Read from the source code; the running server may differ. Descriptions are the server’s own words; hidden characters are shown as [U+…].

  • gads_account_info

    Get basic info for the current Google Ads account: name, currency, timezone, manager flag, status.

  • gads_ad_group_performance

    Ad group performance with campaign context. Optional campaign_id filter. Default last 28 days, enabled ad groups.

  • gads_auction_insights

    Auction Insights report: impression share, overlap rate, outranking share, top-of-page %, and absolute top % vs competitors. Optional campaign filter.

  • gads_budget_pacing

    Cost vs budget per campaign for the specified period with utilization percentage. Flags over- and under-pacing campaigns. Default last 28 days.

  • gads_campaign_assets

    Assets linked to campaigns with field type and status. Shows which extensions are active on which campaigns.

  • gads_campaign_audience_targeting

    Audiences attached to campaigns with targeting setting (observation vs targeting) and bid modifier. Shows both inclusion and exclusion lists.

  • gads_campaign_performance

    Campaign-level performance: impressions, clicks, CTR, avg CPC, cost, conversions, conv value, CPA, ROAS. Defaults to last 28 days, enabled campaigns, sorted by cost desc.

  • gads_conversions_by_campaign

    Conversions and conversion value broken down by campaign × conversion action. Sorted by conversions desc. Default last 28 days.

  • gads_device_performance

    Clicks, cost, CTR, conversions, and CPA split by MOBILE / DESKTOP / TABLET per campaign. Default last 28 days.

  • gads_geo_performance

    Performance broken down by geographic location (country, region, city). Surfaces top and bottom geo segments by cost and conversions.

  • gads_impression_share

    Search Impression Share, Lost IS (Budget), and Lost IS (Rank) per campaign. Identifies whether budget or Quality Score/bid is limiting reach.

  • gads_keyword_performance

    Keyword-level performance with match type, quality score, clicks, cost, conversions. Filter by campaign_id or ad_group_id. Default last 28 days, enabled keywords.

  • gads_list_accounts

    List all Google Ads customer accounts the authenticated user has access to. Useful for finding customer IDs.

  • gads_list_assets

    List account-level assets: sitelinks, callouts, structured snippets, images, call extensions, and more. Filter by asset type.

  • gads_list_audiences

    List user lists (remarketing audiences, customer match lists) in the account with size, eligibility, and match rate.

Show 7 more tools
  • gads_list_budgets

    All campaign budgets with daily/total amount, delivery method (STANDARD/ACCELERATED), period, and whether a recommended budget exists.

  • gads_list_campaigns

    List campaigns in the account with name, status, channel type, bidding strategy, and date range. Filter by status (default ENABLED).

  • gads_list_conversion_actions

    List all conversion actions configured in the account: name, category, type, whether included in Conversions metric, counting type.

  • gads_list_rsas

    List Responsive Search Ads with all headlines, descriptions, Ad Strength rating, and approval status. Filter by campaign or ad group.

  • gads_rsa_asset_performance

    Asset-level performance labels (BEST / GOOD / LOW / PENDING / LEARNING) for RSA headlines and descriptions. Identifies which assets to keep, test, or replace.

  • gads_run_gaql

    Escape hatch: run any raw GAQL query against Google Ads. Use when preset tools don't cover the report shape you need. Docs: developers.google.com/google-ads/api/docs/query/overview

  • gads_search_terms_report

    Search terms that triggered ads (the actual user queries, not your keywords). Essential for finding wasted spend and negative keyword candidates. Default last 28 days.

Signals

Stars
1
Forks
0
Open issues
0
Last commit
Apr 29, 2026 (6 months ago)
Last release
Apr 26, 2026 (6 months ago)

From GitHub (fetched Oct 24, 2026).

Details

Registry name
io.github.ZLeventer/google-ads-mcp
Version
1.0.1
Auth
API key
Packages
npm @zleventer/google-ads-mcp
License
MIT
Repository
github.com/ZLeventer/google-ads-mcp
First seen
Oct 24, 2026
Last checked
Oct 24, 2026
Source
Official MCP Registrygithub-graphql

More from ZLeventer

Cite this page

Google Ads MCP server. Agent Mart. https://agentmart.dev/connectors/zleventer-google-ads-mcp (last updated 2026-10-24)